What inspires you to do this day in and day out?
I think it’s the passion for the job and the brand that I work for; you have to love what you’re doing. I’ve been doing PR for the last 10 years.
Something interesting about me:
Even though I work in PR and I’m 30 years old, I still love Korean stuff. I’ve gone to Korea at least once a year for the past seven years; it’s become somewhat of a pilgrimage. I love the food, the culture, and the fashion. I usually shop a lot there.
Where do you usually shop at? Any tips?
Even though Garosu-gil has become quite mainstream, there’re still a lot of back alleys that are fun to shop at. Hannam-dong has also become really big in recent years; they have a lot of local designers there. It’s a bit expensive but it’s worth it in terms of quality and cut. When I shop I’m more attracted by the visual merchandising and what’s on display rather than following specific designers.
You mentioned you like to read. What are your favourite books?
My favourite author is Jeanette Winterson, and my favourite book of hers is The Powerbook. It’s about a very ambiguous lover—there’s no mention as to whether this person is a girl or guy, but Jeanette is known be a lesbian writer—and basically the whole book is about love. The way she writes and phrases things is so poetic. You can pick out a sentence from any one of her books, and easily turn it into a quote that’s very relevant to your love life or life in general. I really like that.
Motto that I’m living by right now:
Just do anything as long as you’re happy; life is short. I was stuck in a job where I was not happy and at the end of it when I left, I questioned why I even clung on because I was so much happier after leaving. There’s no point in staying on in a job that makes you so unhappy that it affects yourself and your relationships with your partner, friends, and family.